Google Listings

Just tried a speculative search in UK results for ‘usability and seo’ and callisti comes up in postition 8. Remove the ‘and’ and it shifts to 3rd or 4th page. Encouraging though all the same. I must update the sitemap …

Read More

User testing or website usability

I’m not even sure if usability is actually a word beyond the realms of websites and graphical user interfaces. Anyhow, user testing is a research component of the website usability consultancy service offered by Callisti. A client’s website is examined …

Read More

Why optimise?

Your corporate or business website is your 24 hours a day, 7 days a week, non-stop marketing and information machine. It can reach a massive audience and relay your products, services and relevant information about your company. Nobody wants to …

Read More

Making Music

G came visiting today and offered some inspiration for making music again. What I need to do, though, is set up a capture mechanism for recording acoustic sounds to digital tracks in my PC pod. Although this could be an …

Read More

A whole host of problems

We don’t market ourselves as a hosting service but we are finding that a lot of new customers feel it’s time for a more reliable service and are asking if we can provide. There is much more administration involved in …

Read More

When the site hits the fan

Woke up this morning, checked in on a client site, nothing there. No database access, content management access or website front-end visible. Not good. After some frustrating phone calls, another freelancer working on the site (unit A), started playing the …

Read More

SEO is not alchemy

SEO services that professional companies should offer you: Online Market research – Competitor and industry research, research into the psychology of the targeted audience, keyword research etc. On-site optimisation – On-site changes that are made in order to improve search …

Read More