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	<title>SEO - Website Design - Online Marketing - Web Hosting</title>
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	<link>http://www.callisti.co.uk</link>
	<description>Based in Dumfries and Galloway</description>
	<lastBuildDate>Mon, 14 May 2012 21:09:25 +0000</lastBuildDate>
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		<title>New video tour for London apartments</title>
		<link>http://www.callisti.co.uk/553/weblog/new-video-tour-for-london-apartments/</link>
		<comments>http://www.callisti.co.uk/553/weblog/new-video-tour-for-london-apartments/#comments</comments>
		<pubDate>Wed, 02 May 2012 11:28:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=553</guid>
		<description><![CDATA[<p>This involved processing a video file to host and autoplay across two websites: the <a href="http://www.albanyuk.com/projects/video-tours/">Albany UK Property</a> online resource, showing latest property information for new and current developments, and the West Heath Place project website which showcases the <a href="http://www.westheathplace.com/news/video-tour-of-west-heath-place/">luxury apartments in north London</a>.</p> <p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/05/london-apartments-video-tour.png" rel="lightbox[553]" title="london-apartments-video-tour"></a></p> <p>The original creative for the video [...]]]></description>
			<content:encoded><![CDATA[<p>This involved processing a video file to host and autoplay across two websites: the <a href="http://www.albanyuk.com/projects/video-tours/">Albany UK Property</a> online resource, showing latest property information for new and current developments, and the West Heath Place project website which showcases the <a href="http://www.westheathplace.com/news/video-tour-of-west-heath-place/">luxury apartments in north London</a>.</p>
<p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/05/london-apartments-video-tour.png" rel="lightbox[553]" title="london-apartments-video-tour"><img src="http://www.callisti.co.uk/wp-content/uploads/2012/05/london-apartments-video-tour-300x220.png" alt="london apartments video tour - west heath place" title="london-apartments-video-tour" width="300" height="220" class="aligncenter size-medium wp-image-554" /></a></p>
<p>The original creative for the video and soundtrack was provided by a third party so Callisti assisted with conversion and integration with website hosting.</p>
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		<title>Comlongon Rocks on Bank Holiday weekend</title>
		<link>http://www.callisti.co.uk/550/weblog/comlongon-rocks-on-bank-holiday-weekend/</link>
		<comments>http://www.callisti.co.uk/550/weblog/comlongon-rocks-on-bank-holiday-weekend/#comments</comments>
		<pubDate>Wed, 02 May 2012 11:15:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=550</guid>
		<description><![CDATA[<p>After the excitement of the 2012 local council elections dies down it&#8217;s a bank holiday weekend. Dumfries and Galloway hosts a number of privately managed cultural events and <a href="http://facebook.com/comlongonrocks">Comlongon Rocks</a> has been built from the ground up, avoiding enterprise, grant or council funding, giving a more accurate reflection of demand and footfall for the [...]]]></description>
			<content:encoded><![CDATA[<p>After the excitement of the 2012 local council elections dies down it&#8217;s a bank holiday weekend. Dumfries and Galloway hosts a number of privately managed cultural events and <a href="http://facebook.com/comlongonrocks">Comlongon Rocks</a> has been built from the ground up, avoiding enterprise, grant or council funding, giving a more accurate reflection of demand and footfall for the music experience on offer.</p>
<p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/05/comlongon-rocks-2012.png" rel="lightbox[550]" title="comlongon-rocks-2012"><img src="http://www.callisti.co.uk/wp-content/uploads/2012/05/comlongon-rocks-2012-300x222.png" alt="comlongon rocks 2012" title="comlongon-rocks-2012" width="300" height="222" class="aligncenter size-medium wp-image-551" /></a></p>
<p>Callisti provides online marketing support for the event using both a custom WordPress based website and an increasingly popular Facebook page using a number of custom Facebook Page Tabs via a WordPress plugin. This means aside from posting on the wall, more &#8216;static&#8217; information can be updated on the website and is then available on the Facebook channel.</p>
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		<title>Ross Wylie &#8211; Racing Season</title>
		<link>http://www.callisti.co.uk/546/weblog/ross-wylie-racing-season/</link>
		<comments>http://www.callisti.co.uk/546/weblog/ross-wylie-racing-season/#comments</comments>
		<pubDate>Fri, 06 Apr 2012 09:17:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=546</guid>
		<description><![CDATA[<p>April 2012 sees the start of Dumfriesshire <a href="http://www.rosswylieracing.com">racing driver Ross Wylie</a>&#8216;s entry into the R50 Mini Cooper class. The new website is a customised child theme of WordPress twentyeleven and features the GRAND FlAGallery plugin. This allows grouping images into racing galleries for easy navigation.</p> <p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/04/ross-wylie-racing-dumfries-and-galloway-blog.png" rel="lightbox[546]" title="ross wylie racing dumfries and galloway [...]]]></description>
			<content:encoded><![CDATA[<p>April 2012 sees the start of Dumfriesshire <a href="http://www.rosswylieracing.com">racing driver Ross Wylie</a>&#8216;s entry into the R50 Mini Cooper class. The new website is a customised child theme of WordPress twentyeleven and features the GRAND FlAGallery plugin. This allows grouping images into racing galleries for easy navigation.</p>
<p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/04/ross-wylie-racing-dumfries-and-galloway-blog.png" rel="lightbox[546]" title="ross wylie racing dumfries and galloway blog"><img src="http://www.callisti.co.uk/wp-content/uploads/2012/04/ross-wylie-racing-dumfries-and-galloway-blog-300x239.png" alt="ross wylie racing dumfries and galloway blog" title="ross wylie racing dumfries and galloway blog" width="300" height="239" class="aligncenter size-medium wp-image-547" /></a></p>
<p>The Facebook page latest content also displays on the homepage where Ross&#8217;s racing news is now being updated with the help of 100cc PR who manage much of the motor racing PR. Partners and those who support Ross Wylie Racing, such as Carronbridge Sawmill and Diresta Design, are have their logos added now that the website is live.</p>
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		<title>Wigtown Cottage Holidays</title>
		<link>http://www.callisti.co.uk/542/weblog/wigtown-cottage-holidays/</link>
		<comments>http://www.callisti.co.uk/542/weblog/wigtown-cottage-holidays/#comments</comments>
		<pubDate>Fri, 23 Mar 2012 11:18:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=542</guid>
		<description><![CDATA[<p>The <a href="http://www.gallowayhouseestate.co.uk">Galloway House Estate</a> website is a mature classic ASP site with a content management system and was needing a template overhaul. It&#8217;s ended up being a bit of a fusion: trying to keep the look the same but changing the CSS and templates to allow more flexibility.</p> <p>There are the ubiquitous Facebook and [...]]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.gallowayhouseestate.co.uk">Galloway House Estate</a> website is a mature classic ASP site with a content management system and was needing a template overhaul. It&#8217;s ended up being a bit of a fusion: trying to keep the look the same but changing the CSS and templates to allow more flexibility.</p>
<p>There are the ubiquitous Facebook and Twitter links (with Facebook changing the default Page layout at the end of March 2012 it will take a few businesses by surprise!) and some embedded video tours of <a href="http://www.gallowayhouseestate.co.uk/cruggletonlodge.asp">Cruggleton Lodge</a> and Stables Cottage. Versions of these tours were originally hosted on Youtube but switched recently to use the updated videos added to the Facebook page assets.</p>
<p><a href="http://www.callisti.co.uk/wp-content/uploads/2012/03/galloway-house-estate-blog2012.jpg" rel="lightbox[542]" title="galloway house estate 2012"><img class="aligncenter size-medium wp-image-543" title="galloway house estate 2012" src="http://www.callisti.co.uk/wp-content/uploads/2012/03/galloway-house-estate-blog2012-300x200.jpg" alt="galloway house estate 2012" width="300" height="200" /></a></p>
<p>Nearly all the legacy images of text have been removed (for page titles) so that all text on the site should now be truly readable to search engines as well as human eyes. The workaround use of drop-shadow images has been superceded by CSS3 techniques and the use of filters for Internet Explorer versions.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.callisti.co.uk/542/weblog/wigtown-cottage-holidays/feed/</wfw:commentRss>
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		<title>A75 Vehicle Recovery &#8211; Euroroute E18</title>
		<link>http://www.callisti.co.uk/538/weblog/a75-vehicle-recovery-euroroute-e18/</link>
		<comments>http://www.callisti.co.uk/538/weblog/a75-vehicle-recovery-euroroute-e18/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 14:14:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=538</guid>
		<description><![CDATA[<p>The A75 in Dumfries and Galloway runs from Gretna at the Scotland/England border, where it links up with the main M74 and M6 north to south route between Glasgow and England, across to Stranraer in the west, with access to the ferry terminal to Northern Ireland.</p> <p>This section of E18 is a busy road for [...]]]></description>
			<content:encoded><![CDATA[<p>The A75 in Dumfries and Galloway runs from Gretna at the Scotland/England border, where it links up with the main M74 and M6 north to south route between Glasgow and England, across to Stranraer in the west, with access to the ferry terminal to Northern Ireland.</p>
<p>This section of E18 is a busy road for lorries and freight distribution services between Ireland and the UK and inevitably incidents will happen resulting in vehicles needing recovered.</p>
<p>So Callisti put together a straightforward accessible website for <a href="http://www.eurorouterecovery.co.uk">EuroRoute Recovery</a>, the vehicle recovery company that serves this road, as well as the A76, A77 and M74, in the south west of Scotland.</p>
<p>This is a customised WordPress child theme based on the twentyeleven template with rss feed on traffice news and NextGen gallery for examples of vehicle recovery jobs, there is also a contact form for email enquiries.</p>
<p>The website adapts to ipad and iphone display so that content renders in a single column.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.callisti.co.uk/538/weblog/a75-vehicle-recovery-euroroute-e18/feed/</wfw:commentRss>
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		<title>Edinburgh artist talks trams</title>
		<link>http://www.callisti.co.uk/533/weblog/edinburgh-artist-talks-trams/</link>
		<comments>http://www.callisti.co.uk/533/weblog/edinburgh-artist-talks-trams/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 11:55:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=533</guid>
		<description><![CDATA[<p>The development of the now infamous Edinburgh trams has become a story in itself but <a href="http://www.keithathompson.co.uk">Edinburgh-based artist Keith Thompson</a> has created some nice tea-towels using the transport method as inspiration.</p> <p style="text-align: center;"><a href="http://www.callisti.co.uk/wp-content/uploads/2012/03/keith-a-thompson-blog.jpg" rel="lightbox[533]" title="edinburgh tram tea-towels by keith thompson"></a></p> <p>The website is based on a WordPress platform and includes embedded twitter feed [...]]]></description>
			<content:encoded><![CDATA[<p>The development of the now infamous Edinburgh trams has become a story in itself but <a href="http://www.keithathompson.co.uk">Edinburgh-based artist Keith Thompson</a> has created some nice tea-towels using the transport method as inspiration.</p>
<p style="text-align: center;"><a href="http://www.callisti.co.uk/wp-content/uploads/2012/03/keith-a-thompson-blog.jpg" rel="lightbox[533]" title="edinburgh tram tea-towels by keith thompson"><img class="size-thumbnail wp-image-534 aligncenter" title="edinburgh tram tea-towels by keith thompson" src="http://www.callisti.co.uk/wp-content/uploads/2012/03/keith-a-thompson-blog-150x150.jpg" alt="edinburgh tram tea-towels by keith thompson" width="150" height="150" /></a></p>
<p>The website is based on a WordPress platform and includes embedded twitter feed and etsy shop display. NextGen gallery is installed to show portfolio images as an array of thumbnails.</p>
]]></content:encoded>
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		<title>Major Geeks</title>
		<link>http://www.callisti.co.uk/529/weblog/major-geeks/</link>
		<comments>http://www.callisti.co.uk/529/weblog/major-geeks/#comments</comments>
		<pubDate>Mon, 12 Mar 2012 22:38:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=529</guid>
		<description><![CDATA[<p>Callisti would like to big up MajorGeeks for their thorough and methodical anti-malware support.</p> <p>Not only is the long standing website a source of <a href="http://www.majorgeeks.com/page.php?id=20">top free downloads</a> that enhance your techno world (whatever rank of geek you are), the forum has a real-world experience archive of information and individual support for issues facing online [...]]]></description>
			<content:encoded><![CDATA[<p>Callisti would like to big up MajorGeeks for their thorough and methodical anti-malware support.</p>
<p>Not only is the long standing website a source of <a href="http://www.majorgeeks.com/page.php?id=20">top free downloads</a> that enhance your techno world (whatever rank of geek you are), the forum has a real-world experience archive of information and individual support for issues facing online travellers today.</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.callisti.co.uk/529/weblog/major-geeks/feed/</wfw:commentRss>
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		<item>
		<title>Pinterest Pinboards for E-commerce</title>
		<link>http://www.callisti.co.uk/498/weblog/pinterest-pinboards-for-ecommerce/</link>
		<comments>http://www.callisti.co.uk/498/weblog/pinterest-pinboards-for-ecommerce/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 20:56:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=498</guid>
		<description><![CDATA[<p>The latest social sharing addition for <a href="http://www.curiouserandcuriouser.com/shop/">Curiouser and Curiouser</a> in Edinburgh is the Pinterest &#8220;Pin It&#8221; feature. This lets visitors pin images of products or items of interest to their Pinterest account and share by way of an online pinboard with those who share the same interests.</p> <p>Integration is fairly straightforward, although with dynamically [...]]]></description>
			<content:encoded><![CDATA[<p>The latest social sharing addition for <a href="http://www.curiouserandcuriouser.com/shop/">Curiouser and Curiouser</a> in Edinburgh is the Pinterest &#8220;Pin It&#8221; feature. This lets visitors pin images of products or items of interest to their Pinterest account and share by way of an online pinboard with those who share the same interests.</p>
<p>Integration is fairly straightforward, although with dynamically generated urls for individual product pages in the Prestashop installation, the code seemed to work fine when tweaked as follows:</p>
<pre class="brush: php; title: ; notranslate">
&lt;a href=&quot;&amp;quot;http://pinterest.com/pin/create/button/?url={$smarty.server.HTTP_HOST}{$smarty.server.REQUEST_URI}&amp;media={$link-&quot;&gt;getImageLink($product-&gt;link_rewrite, $cover.id_image, 'large')}&amp;description={$image.legend|htmlspecialchars}&quot; class=&quot;pin-it-button&quot; count-layout=&quot;horizontal&quot;&gt;Pin It&lt;/a&gt;
</pre>
<p>This takes the current product page as &#8220;url&#8221;, the main image for the product, and in this case the image title for the &#8220;description&#8221; and passes it to Pinterest. You can link Pinterest with Facebook and Twitter.</p>
<p style="text-align: center;"><a href="http://www.callisti.co.uk/wp-content/uploads/2012/02/NUD-Marble-100mm-Light-Bulb-Curiouser-and-Curiouser_product-page.png" rel="lightbox[498]" title="NUD -Marble- 100mm Light Bulb - Curiouser and Curiouser_product-page"><img class="size-medium wp-image-500 aligncenter" title="NUD -Marble- 100mm Light Bulb - Curiouser and Curiouser_product-page" src="http://www.callisti.co.uk/wp-content/uploads/2012/02/NUD-Marble-100mm-Light-Bulb-Curiouser-and-Curiouser_product-page-300x229.png" alt="Pinterest this NUD Marble 100mm Light Bulb product page from Curiouser and Curiouser" width="300" height="229" /></a></p>
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		<title>Invest in Creativity &#8211; it&#8217;s Worth More Than Money</title>
		<link>http://www.callisti.co.uk/493/weblog/invest-in-creativity-its-worth-more-than-money/</link>
		<comments>http://www.callisti.co.uk/493/weblog/invest-in-creativity-its-worth-more-than-money/#comments</comments>
		<pubDate>Sat, 11 Feb 2012 16:46:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=493</guid>
		<description><![CDATA[<p>Callisti was able to help sponsor the &#8220;No Landscapes&#8221; exhibition opening at <a href="http://kings-online.co.uk/?p=281">Kings Coffee Shop in Dumfries</a> by donating a case of wine to lubricate the artists&#8217; showcase event.</p> <p>The one rule of the exhibition was, you&#8217;ve guessed it&#8230;</p> <p>1. No landscapes</p> <p>Rachel Speedie, Adam German, Blossom Mccuaig, Sophie Wilson, Fraser Irvine, Peter Smith [...]]]></description>
			<content:encoded><![CDATA[<p>Callisti was able to help sponsor the &#8220;No Landscapes&#8221; exhibition opening at <a href="http://kings-online.co.uk/?p=281">Kings Coffee Shop in Dumfries</a> by donating a case of wine to lubricate the artists&#8217; showcase event.</p>
<p>The one rule of the exhibition was, you&#8217;ve guessed it&#8230;</p>
<p>1. No landscapes</p>
<p>Rachel Speedie, Adam German, Blossom Mccuaig, Sophie Wilson, Fraser Irvine, Peter Smith and Dave Miller were some of the young artists involved.</p>
]]></content:encoded>
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		<title>Edinburgh Holistic Massage</title>
		<link>http://www.callisti.co.uk/485/weblog/edinburgh-holistic-massage/</link>
		<comments>http://www.callisti.co.uk/485/weblog/edinburgh-holistic-massage/#comments</comments>
		<pubDate>Fri, 10 Feb 2012 09:50:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Weblog]]></category>

		<guid isPermaLink="false">http://www.callisti.co.uk/?p=485</guid>
		<description><![CDATA[<p>Equilibry is starting a simple online marketing strategy in tandem with a holistic therapy practitioner event this weekend in Edinburgh so Callisti was able to customise the twentyeleven WordPress theme using the graphic design and logos supplied by the client.</p> <p>Not much to see at the moment but as content and functionality are added with [...]]]></description>
			<content:encoded><![CDATA[<p>Equilibry is starting a simple online marketing strategy in tandem with a holistic therapy practitioner event this weekend in Edinburgh so Callisti was able to customise the twentyeleven WordPress theme using the graphic design and logos supplied by the client.</p>
<p>Not much to see at the moment but as content and functionality are added with some website development, it should strengthen the presence in search results for the <a href="http://www.equilibry.co.uk">on-site and mobile massage</a> provider. The key here was to ensure that potential customers could follow an email or web address and not hit a dead-end &#8211; a killer for any marketing exercise.</p>
]]></content:encoded>
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